In Scottish Parliament Elections political parties campaign in many ways.
Describe, in detail, two ways political parties campaign in Scottish Parliament Elections.
WFQ = words from the question — reuse in every point.
📝 Structure template — how to structure your answer
Describe, in detail · A knowledge (KU) question · use PEE
Remember PEE
- Point — make your point
- Explanation — develop it
- Example — a specific, recent example
WFQ (words from the question)
- One words from the question is insert point.✓ 1 mark — Point
- This means that … (explain your point).✓ 1 mark — Explanation
- For example, … (give a specific, recent example).✓ 1 mark — Example
- Then repeat with a second point — two developed points are needed for full marks.
How it's marked
- 1 mark for an accurate but undeveloped point (P).
- +1 mark for developing/explaining it (E).
- +1 mark for a specific example (E). Up to 3 marks per description; two descriptions needed for full marks.
- The example is where learners most often drop the mark — always add “For example, …”.
✓ Reveal marking scheme
These are possible/exemplar answers from the marking instructions — other valid points can also gain marks.
How marks are awarded
- Award up to three marks for a single description, depending on quality, level of detail, relevance, accuracy and exemplification. Two descriptions are necessary for full marks.
Possible approaches to answering the question
- Political parties can campaign during a Scottish Parliament election by canvassing. [1 mark]
- Political parties can campaign during a Scottish Parliament election by canvassing. Canvassing gives parties the opportunity to go door to door to speak with the public in an attempt to increase voter awareness of the party. [2 marks—developed point]
- Political parties can campaign during a Scottish Parliament election by canvassing. Canvassing gives parties the opportunity to go door to door to speak with the public in an attempt to increase voter awareness of the party. This may secure more votes for the party as the canvassers will outline and explain the party policies to be implemented once elected. [3 marks—developed point with detail and analysis]
Credit reference to aspects of the following
- Use of the media – newspapers, PEBs, TV Debates, Social Media
- Leafleting
- Posters
- Holding a public meeting/rally
- Publishing a manifesto
- Use of celebrities to gain media attention and support from voters











